1. Have a target demographic in mind but stay flexible and agile: We founded Dobbin with a detailed business plan, and a firm target customer in mind. We imagined what kinds of places she lived, where she worked, what brands she shopped, and what she liked to do for fun. As soon as we launched, and started successfully selling, we realized we were only partially right in our … [Read more...] about 5 Tips for Starting Your Own Business/5 Tips for Entrepreneurs
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Top Female Entrepreneurs and Lessons They Have Learned in Business
Being a female entrepreneur can present many challenges, but there are plenty of examples of successful female entrepreneurs who have managed to plow through obstacles and pave the way for a new generation of savvy businesswomen. Top female entrepreneurs have learned to thrive in their fields by focusing on diversity, communicating well, and employing emotional intelligence in … [Read more...] about Top Female Entrepreneurs and Lessons They Have Learned in Business